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Behavior Matters

15 Years of Health Behavior Advocacy
by Jessie Gruman, Ph.D.

Jessie Gruman, Behavior Matters: 15 Years of Health Behavior Advocacy book cover

Jessie Gruman Bio
Table of Contents
Introduction

Chapter 1: Why Study Health Behavior Now?
Chapter 2: Dilemmas of Progress for Health Behavior Research
Chapter 3: Is Health Promotion for Older Adults Just Nice or Really Necessary?
Chapter 4: Are We Really “Consumers” of Health and Health Care?
Chapter 5: Prevention Deficit Disorder: When Politics and Science Collide
Chapter 6: Promises and Pitfalls on the Way to Transforming Consumer Health Decision-Making
Chapter 7: How Science and the Media Undermine Behavior Change
Chapter 8: Improving Health: Is Clinical Medicine Up to the Task?
Chapter 9: Follow the Money: What Health Behavior Professionals Need to Know about Foundation Funding
Chapter 10: The Mutual Obligations of Scientists and Society

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